May 9, 2014

Our services and process

Yellow Mango provide a range of professional services and an end-to-end process where we can manage projects or campaigns from discovery through to measuring the success of the deliverables.

Professional Services

We provide a range of professional services including business analysis and project management which can be either on a contract basis or as part of a longer-term partnership with our clients.
Our services are flexible to the needs of our clients and partners therefore we can operate as part of an existing team structure or lead initiatives.

Business Analysis

Understanding your business is undoubtedly the most important factor in order to achieve competitive advantage. An appreciation of the resources, capabilities and business processes will help you determine your business strategy and future projects.

We have worked along side our clients on various business analysis initiatives ranging from the leading the complete end-to-end business process modelling for a large gaming organisation through to defining the customer journeys and UX for the payment processing of a large online retailer.

Our flexible approach allows our team to assist clients at any stage of the process whether its for a short-term consultancy role or longer-term partnership.

Our business analysis services include;

  • Software business /systems analysis (Use Case Modelling, Sequence Diagrams)
  • User persona & scenarios
  • Information architecture
  • Process re-engineering
  • Business requirements definition
  • Business case definition

Project Management

Across the digital industry, the reality is that often projects fail to be delivered within budget – or are not delivered on time. Why? Well, in most cases, it’s not because the chosen agency can’t come up with ideas, or can’t design, or program; it’s usually because they failed to plan correctly.

Selecting Yellow Mango to manage your project or programme will undoubtedly pay dividends and make sure you don’t have any of these problems. Our expert project management team have years of experience working with our clients to ensure projects are delivered on-time, to budget and to the highest possible standards.

From initial fact-find workshops, we will scope out your project, ensuring objectives are defined, risks are identified, timescales are set and resources are secured. Your dedicated project manager will then work with you to agree creative concepts, functional specifications documents, budgets and time plans. They are then your key point of contact and are constantly available to provide specialist advice and regular progress updates. They will manage the release of modules to you for testing and provide training on your content management system prior to agreeing the go-live plan.

We have been responsible for delivering numerous projects across different industries ranging from infrastructure related projects all the way through to new replacement digital platforms for large .com’s.

  • Full project management life-cycle experience
  • Definition and set-up of project management methodologies
  • Waterfall and Agile project experience (Scrum, DSDM Atern)
  • Specializing in digital projects
  • Agile mentoring


Our process

Yellow Mango have developed a process that combines strategy, creativity, and technology to design and implement digital products for a diverse set of client circumstances and goals. The following is an overview of key phases and steps supporting our approach:[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/1″][vc_accordion toggle=”yes”][vc_accordion_tab title=”Discovery” icon=”fa fa-search”][vc_column_text]The Yellow Mango client engagement begins with research and consumer insight analysis that allows us to define and understand the business requirements and key objectives.[/vc_column_text][vc_column_text]Activities during this phase include:

  • Business analysis
  • Definition of use cases
  • Definition of requirements back log
  • Interviews with stakeholder audiences
  • Market research and consumer insights
  • Competitive and market landscape analysis
  • Assessment of existing platforms and technology

[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”Plan” icon=”fa fa-tasks”][vc_column_text]Once the discovery phase is complete a high-level blue print of requirements will be available. These requirements are then translated into a roadmap of deliverables and workstreams. The product backlog and use case catalog will be available as part of the planning process.[/vc_column_text][vc_column_text]Activities during this phase include:

  • High-level business roadmap
  • Prioritization and implementation roadmap
  • Definition of product backlog
  • Business strategy
  • Briefs for creatives, designers,UX, developers and testers
  • Assessment of existing platforms and technology
  • Definition of analytics plan
  • Inventory of required assets

[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”Create and build” icon=”fa fa-group”][vc_column_text]Creative and visual designers will create working prototypes and UX designs which will be used by all stakeholders to verify requirements and to speed up the development process.
Development and testing activities will commence within an agile framework ensuring early visibility of deliverables.[/vc_column_text][vc_column_text]Activities during this phase include:

  • Prototyping and user testing
  • Creation of platform wireframes
  • Creative concepting and sketching
  • User Experience design
  • Customer persona development
  • Functional specifications
  • Development of technology platform
  • Testing

[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”Deploy and measure” icon=”fa fa-signal”][vc_column_text]Once the platform or project has been signed off it needs to be deployed and the success measured to ensure all of the objectives outlined have been realised.[/vc_column_text][vc_column_text]Activities during this phase include:

  • Technology implementation
  • Launch and deployment planning
  • Tracking analysis/li>
  • User research and plan for future enhancements